diff --git a/passbook/core/templates/base/page.html b/passbook/core/templates/base/page.html
index 1e4e489789..d66ae5955c 100644
--- a/passbook/core/templates/base/page.html
+++ b/passbook/core/templates/base/page.html
@@ -21,8 +21,10 @@
             </div>
             <a class="pf-c-page__header-brand-link">
                 <div class="pf-c-brand pb-brand">
-                    <img src="{% static 'passbook/logo.svg' %}" alt="passbook icon" />
-                    <small><small>passbook</small></small>
+                    <img src="{{ config.passbook.branding.logo }}" alt="passbook icon">
+                    {% if config.passbook.branding.title_show %}
+                    <small><small>{{ config.passbook.branding.title }}</small></small>
+                    {% endif %}
                 </div>
             </a>
         </div>
diff --git a/passbook/core/templates/base/skeleton.html b/passbook/core/templates/base/skeleton.html
index 0ba0c17965..303dbffd7f 100644
--- a/passbook/core/templates/base/skeleton.html
+++ b/passbook/core/templates/base/skeleton.html
@@ -10,7 +10,7 @@
         <link rel="preload" href="{% static 'passbook/fonts/DINEngschriftStd.woff' %}" as="font" type="font/woff">
         <meta charset="UTF-8">
         <meta name="viewport" content="width=device-width, initial-scale=1, maximum-scale=1">
-        <title>{% block title %}{% trans title|default:"passbook" %}{% endblock %}</title>
+        <title>{% block title %}{% trans title|default:config.passbook.branding.title %}{% endblock %}</title>
         <link rel="icon" type="image/png" href="{% static 'passbook/logo.png' %}">
         <link rel="shortcut icon" type="image/png" href="{% static 'passbook/logo.png' %}">
         <link rel="stylesheet" type="text/css" href="{% static 'node_modules/@patternfly/patternfly/patternfly.css' %}">
diff --git a/passbook/core/templates/login/base_full.html b/passbook/core/templates/login/base_full.html
index 1f5a84d858..c2638a5039 100644
--- a/passbook/core/templates/login/base_full.html
+++ b/passbook/core/templates/login/base_full.html
@@ -23,8 +23,10 @@
     <div class="pf-c-login__container">
         <header class="pf-c-login__header">
             <div class="pf-c-brand pb-brand">
-                <img src="{% static 'passbook/logo.svg' %}" alt="passbook icon" />
-                <p>passbook</p>
+                <img src="{{ config.passbook.branding.logo }}" alt="passbook icon" />
+                {% if config.passbook.branding.title_show %}
+                <p>{{ config.passbook.branding.title }}</p>
+                {% endif %}
             </div>
         </header>
         {% block main_container %}
@@ -49,6 +51,13 @@
                     <a href="{{ link.href }}">{{ link.name }}</a>
                 </li>
                 {% endfor %}
+                {% if config.passbook.branding.title != "passbook" %}
+                <li>
+                    <a href="https://github.com/beryju/passbook">
+                        {% trans 'Powered by passbook' %}
+                    </a>
+                </li>
+                {% endif %}
             </ul>
         </footer>
     </div>
diff --git a/passbook/lib/default.yml b/passbook/lib/default.yml
index 77ff78a581..0caab8ac3d 100644
--- a/passbook/lib/default.yml
+++ b/passbook/lib/default.yml
@@ -21,6 +21,10 @@ error_reporting:
   send_pii: false
 
 passbook:
+  branding:
+    title: passbook
+    title_show: true
+    logo: static/passbook/brand.svg
   # Optionally add links to the footer on the login page
   footer_links:
     - name: Documentation
diff --git a/passbook/stages/email/templates/stages/email/for_email/base.html b/passbook/stages/email/templates/stages/email/for_email/base.html
index 996f22e58d..08d2e9913f 100644
--- a/passbook/stages/email/templates/stages/email/for_email/base.html
+++ b/passbook/stages/email/templates/stages/email/for_email/base.html
@@ -26,7 +26,7 @@
 
                     <!-- START CENTERED WHITE CONTAINER -->
                     <table role="presentation" class="main">
-                        <img src="{% inline_static_binary "passbook/logo.svg" %}" alt="">
+                        <img src="{% inline_static_binary config.passbook.branding.logo %}" alt="">
                         <!-- START MAIN CONTENT AREA -->
                         <tr>
                             <td class="wrapper">